In northwest Arkansas, a substantial investment in paved and unpaved trails has contributed substantially to the region’s well-being (measured in improved health) and economic performance (measured in visitor spending and employee retention). Evidenced by residents’ interest in living close to trails and willingness to pay more for homes near trails, cycling is an essential part of life in this region.
BBC Research and Consulting. 2018. Economic and Health Benefits of Bicycling in Northwest Arkansas. Prepared for The Walton Family Foundation and PeopleForBikes. Denver, CO: BBC Research and Consulting.